sitelogo
 Home»Purchasing and Supply» The effects of an effective advertising programme on a company's sales volume

The effects of an effective advertising programme on a company's sales volume

 Department:Purchasing and Supply  
 By:usericon jessy03  

fblog
   Rating:  (5.0) votes1
   Rate this project   
   Price:₦1000
Abstract
This research work will be based on the effects of an effective advertising programme on a company’s sale volume, a case study of Nigeria bottling Company Plc, Ilorin. Advertising is the process of informing the target market level about the existing goods and services and the process persuading them to buy or use the product or service. It effects on the attainment of the required volumes of sales cannot be underestimated: for the purpose of simplicity, the whole project will consist of five chapters as follows. Chapter one will contain introduction, historical background of the case, statement of the problem, objectives of the study, significance of the study, scope of the study, limitations and constraint, definition of some keys terms. Chapter two of the project contains the literature view. Chapter three of the project contains research methodology, research approaches, sources of data, data collection, instruments, research population and sample size, sampling procedure employed and method of data analysis. Chapter four will highlight data presentation and analysis. Chapter five will focus on summary of findings, conclusion, recommendation, references and appendix. ...
Preview +
Other Purchasing and Supply project topics and materials you might be interested in
»The role of physical distribution function in a manufacturing company (A case study of 7up bottling company Aba)
»The impact of new product development on performance of commercial banks in Nigeria (a case study of three banks in Owerri)
»The need for efficient supply management in the public sector (a case study of ministry of finance Imo state)
»Stock control: a tool for the attainment of organizational objectives in a manufacturing company (a case study of PZ industry Aba, Abia state)
»The need for effective stock control in an organization (a case study of Jacobs wine limited, Mgbidi)
»The impact of the application of health and safety regulations in stores (a case study of consolidated brewery, Awo-Ommama)
»The impact of manpower training and development on purchasing personnel in the manufacturing industry (a case study of PZ Cussons plc)
»The need for training and development of suppliers personnel in the public sector (a case study of ministry of agriculture and natural resources)
»The impact of effective and efficient stock control in a manufacturing organization
»The role and contribution of purchasing and supply in the profitability of an organization - a case study of Nigerian Bottling Company Plc, Owerri
»Effective purchasing planning as a cost reduction tool in the manufacturing industry
»A critical analysis of negotiation as a vital tool for effective buying in a construction company
»The effects of an effective advertising programme on a company's sales volume
»International procurement and its justification
»The roles of effective distribution channels on customers satisfaction

UPLOAD A PROJECT

Do you have project materials to share? Upload and earn with it.