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Problems and prospects of newspaper publishing in Nigeria - a study of Christian Voice Newspapers

 Department: Mass Communication  
 By: usericon mrbazz01  

 Project ID: 6886
   Rating:  (5.0) votes: 2
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   Price:₦4000
Abstract
This research studied the problems and prospects of newspaper publishing in Nigeria. It was able to unearth the numerous factors inhibiting the smooth operations of newspaper companies end for an in-depth study, the Christian Voice Newspapers, Owerri, was selected for analysis. The purpose of the study was to discover to what extent such identified problems affect newspaper operations and make the public aware of the reasons for the low quality of the newspaper they buy and highlight the efforts being made to tackle such problems as well as the prospects of the newspaper industry. In executing the research, the“PURPOSIVE SAMPLING” method was employed. The researcher made use of questionnaires and interviews as instruments for data collection. The responses from the staff of Christian Voice Newspapers, Owerri showed that, despite some recorded prospects, the company was plagued by numerous problems such as; inadequate funding, low patronage, management, staff-related problems, harsh economic situation, inadequate vehicles for distribution and depreciation of printing equipment. Suggestions proffered for surmounting these problems include: Government should subsidize the cost of printing materials the Newspaper companies should ensure the recruitment of properly trained personnel Newspaper houses should be given to motivate staff. If these suggestions are adhered to, problems facing the newspaper industry would be ameliorated and performance enhanced. ...
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