Home»Mass Communication» The impact of public relations department on organizational performance

The impact of public relations department on organizational performance

 Department: Mass Communication  
 By: usericon jessy03  

 Project ID: 2097
   Rating:  (3.3) votes: 6
Rate this project
This research work investigates the impact of public relations department on organizational performance. The research work studies how the public altitudes are being conveyed to the management, how the policies are being managed and formulated and also the consumer’s perspective of the Nigeria Bottling Company’s products. It is observed that most research centered on the impact of public Relations on Organization but this research focuses on both the impact on consumers and organization activities the company. However, it also investigates the company programmes if it is being effectively utilized or not. The study evaluated various impacts and functions of public relations department can perform towards the performance of the organization. The study adopted survey method to sample people’s opinion on the organizational performance and used questionnaire as its instrument. ...
Preview +
Other Mass Communication project topics and materials you might be interested in
»Impact of social media on students academic performance (a study of students of university of Abuja)
»Impact of social media on modern journalism (a study of journalists in Makurdi metropolis)
»Perception of cyber crime among Nigerian youths (a study of Caritas university)
»Impact of information and communication technology (ICT) on radio news reporting (a study of Atlantic FM Uyo)
»The effect of government ownership and control of mass media objectivity reporting (a case study of Enugu state broadcasting services)
»The Effects of Television Commercials on Buying Habits of Enugu Metropolis ( A Case Study of Omo and Elephant Detergents )
»Influence of news censorship on the performance of media houses in Nigeria (a study of Nasarawa broadcasting service, Lafia)
»Coverage of foreign news by Nigerian newspapers: A content analysis of vanguard and daily sun newspapers
»Audience perception of Nigerian newspapers on the internet
»Influence of television advertising on consumer buying habits of Guinness stout in Ikeja community of Lagos state
»Role of communication technology in improving work efficiency of AIT staff (a study of AIT Abuja)
»Impact of mobile phone on agricultural information among Otukpo farmers
»The effect of AKBC tv peak milk advertisement on the consumers buying habit
»Effect of public relations on the consumer (a case study of premier breweries plc)
»Role of na so i see am programme of integration of the yoruba and egun ethnic groups


Do you have project materials to share? Upload and earn with it.